RSG Contractor Lead System
A lead management and customer communication system that helps contractors respond faster, follow up on estimates, keep customers informed, and recover unclosed opportunities.
The operational problem
Estimate requests come in while the crew is on a roof or under a sink. Quotes go out and nobody follows up. The jobs don't go to the best contractor; they go to the one who answered.
Guided tour · step 0 of 13
A $19k deck request comes in, watch it survive the follow-up gap.
The problem: quotes go out, homeowners go quiet, and nobody has time to chase. Run the scenario to watch a deck renovation go from web form to approved job; including the silence in the middle.
Hartwell Contracting
Today at Hartwell Contracting
New estimate requests
Avg response time
Was 3+ hours before automation
Estimates scheduled
Quotes sent
Quotes awaiting response
Follow-up automation active
Pipeline value
Jobs sold this month
Follow-ups due
Automated unless a rep replies first
Pipeline · $211,000 open
Sample dataNew Lead
1
Contacted
1
Estimate Scheduled
1
Quote Sent
1
Follow-up
1
Approved
1
Job Scheduled
1
In Progress
1
Completed
1
Recovered this month · $98,550
Sample data- $54,000
Carrie Webb
Quiet 5 days
- $1,400
Mark Sullivan
Missed call, answered in 45 s
- $950
Lisa Chen
Quiet 14 months
Live activity
On-the-way text sent to Elena Castillo, estimator arriving 9:05 AM.
8:40 AM
Day-2 quote follow-up sent to Tom O'Brien ($42,000 kitchen remodel).
9:00 AM
Missed call from Mark Sullivan: text-back sent in 45 seconds.
11:20 AM
Photo review task assigned to Dave from Sullivan storm-damage reply.
11:35 AM
Carrie Webb approved the basement finish quote, moved to Approved.
Yesterday 4:50 PM
Quote aging alert: Doug Freeman at 5 days with no response.
Yesterday 9:00 AM
Review request sent to Lisa Chen after window job completion.
Friday 5:15 PM
Seasonal campaign queued: gutter & roof checks for past customers.
Friday 8:00 AM
Upcoming schedule
Thu
Jul 16
confirmedRoof estimate: Elena Castillo
9:00 AM · Dave Kessler
Thu
Jul 16
pendingDeck estimate: Anita Patel
1:30 PM · Dave Kessler
Fri
Jul 17
confirmedFence install: Diaz (final day)
7:00 AM · Crew B
Mon
Jul 20
confirmedScreened porch start: Morris residence
7:30 AM · Crew A · Sam Ortiz
Open tasks · 4
Final check-in call: Doug Freeman opened bathroom quote twice, no reply in 5 days
Mike HartwellTodayReview storm-damage photos from Mark Sullivan and price siding repair
Dave KesslerTodaySend contract + deposit invoice: Carrie Webb basement finish ($54,000 approved)
Jenna PriceTodayOrder gate hardware for Diaz fence job before final day
Sam OrtizTomorrow
Swipe sideways to change section. Demo environment, no real messages, appointments, or payments will be sent.
Stop Letting Estimate Requests Go Cold
Every RSG operating system is configured around the company's existing tools, customer journey, team responsibilities, bottlenecks, and growth priorities.
Diagnose the current operation
We map how leads, customers, and admin work actually move through your business today; and where revenue leaks out.
Design the operating system
Workflows, sequences, and handoffs designed around your tools, your team, and your customer journey. Nothing generic.
Build, integrate, test, and optimize
We implement, connect your existing platforms, test against real scenarios, and tune the system as it runs.